Nutella class action settlement

May 8, 2012 by

Ferrero, the makers of the creamy chocolate and hazelnut spread, has settled two class-action lawsuits with consumers who sued over the company’s advertising claims that it was a good-for-you treat.  The company will pay out over $3 million to consumers in California and nationwide.  Shoppers were thrilled when television commercials touted the sweet spread’s “simple, quality ingredients like hazelnuts, skim milk and a hint of cocoa” as an ideal way to start the day, but a glance at the label proves otherwise. 

The complaint is that this ad and others like it play up the healthiness of the breakfast those adorable kids are eating, while neglecting to mention that the few tablespoons of Nutella on their toast contains 200 calories, 11 grams of fat (3.5 grams saturated) and 21 grams of sugar.  That’s comparable to a Three Musketeers candy bar. 

Ferrero has agreed to change its marketing campaign, modify the Nutella label, modify certain marketing statements about Nutella, create new television ads, and change the Nutella website.  Shoppers who bought Nutella between Jan. 1, 2008, and Feb. 3, 2012 (Aug. 1, 2009, and Jan. 23, 2012 if you live in California) can file a claim and join the class action, according to the the official notice from the company.

Steve Larson
An experienced trial lawyer who handles both hourly and contingent fee cases, Steve has expertise in class actions, consumer cases, antitrust litigation, securities litigation, corporate disputes, intellectual property disputes, unfair competition claims, employment matters, and disputes involving family wealth. Steve regularly represents individuals and businesses in federal and state court and has obtained class-wide recovery in multiple class actions. A veteran practitioner, Steve's clients value his creative approach to resolving complex litigation matters.

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